{"id":1048,"date":"2023-02-07T14:30:00","date_gmt":"2023-02-07T13:30:00","guid":{"rendered":"https:\/\/www.capino.dk\/blog\/?p=1048"},"modified":"2025-09-22T12:34:24","modified_gmt":"2025-09-22T10:34:24","slug":"en-traditionel-bilforhandler-paa-en-utraditionel-maade","status":"publish","type":"post","link":"https:\/\/www.capino.dk\/blog\/en-traditionel-bilforhandler-paa-en-utraditionel-maade\/","title":{"rendered":"En traditionel bilforhandler, p\u00e5 en utraditionel m\u00e5de"},"content":{"rendered":"\n

Dreivers blev startet fordi et familiemedlem solgte sin bil til en forhandler for 112.000 kroner og s\u00e5 den til salg hos forhandleren for 172.000 kroner ugen efter. Dreivers ville unders\u00f8ge hvorfor det skulle koste 60.000 kroner at s\u00e6lge en bil, og fandt ud af at den st\u00f8rste omkostning hos forhandleren er lager og bygninger.<\/p>\n\n\n\n

Dreivers.com adskiller sig fra andre bilforhandlere, nemlig ved at v\u00e6re en digital platform, fort\u00e6ller Thomas M\u00f8rk. “Forskellen p\u00e5 Dreivers og traditionelle bilforhandlere er, at vi er digitale. I stedet for at bruge penge p\u00e5 store glashuse, provisionsl\u00f8nnede s\u00e6lgere og biler p\u00e5 lager, s\u00f8rger vi for, at dem, der vil s\u00e6lge en bil, m\u00f8des med dem, der vil k\u00f8be en bil, direkte. Det er stadig os der k\u00f8ber bilen af den ene part og s\u00e6lger den til den anden – s\u00e5 alle har samme garanti og reklamationsret, som hos en gammeldags forhandler.”<\/p>\n\n\n\n

Dreivers.com<\/a>‘s digitale tilgang har ogs\u00e5 en r\u00e6kke andre fordele, s\u00e5som lavere omkostninger og h\u00f8jere priser for bilerne. “Besparelsen betyder, at du b\u00e5de f\u00e5r mere for din bil n\u00e5r du s\u00e6lger og Danmarks (nok) bedste garanti, n\u00e5r du k\u00f8ber,” siger Thomas M\u00f8rk.<\/p>\n\n\n\n

Kunderne i centrum<\/h2>\n\n\n\n

Dreivers har ikke bare lave omkostninger, de har ogs\u00e5 en h\u00f8j Trustpilot score. Disse to ting vidner om virksomhedens st\u00e6rke fokus p\u00e5 kunderne, hvilket ogs\u00e5 har v\u00e6ret medvirkende til at virksomhedens lykkedes med at tiltr\u00e6kke investorer.<\/p>\n\n\n\n

En af grundene til Dreivers.com’s h\u00f8je Trustpilot score skyldes virksomhedens fokus p\u00e5 god kundeservice. “Selvom vi er digitale har vi rigtig meget dialog med vores kunder. At k\u00f8be og s\u00e6lge bil, er en stor og kompleks beslutning for de fleste – og det har vi respekt for. Derfor er vi tilg\u00e6ngelige og lette at kontakte – b\u00e5de digitalt p\u00e5 p\u00e5 telefonen,” siger Thomas M\u00f8rk.<\/p>\n\n\n\n

Dreivers har ogs\u00e5 en partneraftale med FDM, da de involverede FDM allerede p\u00e5 id\u00e9stadiet for at sikre alle de juridiske og forbrugerrelaterede faktorer var i orden. Ogs\u00e5 her er det tydeligt at virksomheden er bygget op omkring kundecentrerede v\u00e6rdier. Det handler om at g\u00f8re det absolut bedste for forbrugeren.<\/p>\n\n\n\n

Bedre data og mere digitalisering<\/h2>\n\n\n\n

Dreivers har data om det de kalder unit economics, s\u00e5som hvad det koster at f\u00e5 en bil til salg, hvor stor en andel af bilerne der s\u00e6lges, annonceringsomkostninger, tidsforbrug pr. handel og reklamations\/garantiomkostninger. Dreivers arbejder l\u00f8bende p\u00e5 at forbedre disse data gennem UX og optimering af markedsf\u00f8ring.<\/p>\n\n\n\n

Thomas fort\u00e6ller \u201cFor det f\u00f8rste skal vi have sat gang i nogle tilpasninger af vores site og \u00f8ge vores kendskab. Derudover har vi et nyt produkt, som vi skal have \u201cpakketeret\u201d bedre og f\u00e5 ud over rampen.\u201c<\/p>\n\n\n\n

De 2,5 mio. kroner, der er blevet investeret via Capino.dk, skal bruges p\u00e5 at forbedre Dreivers’ platform og p\u00e5 markedsf\u00f8ring\/branding. Dreivers har ikke planlagt sin internationale ekspansion endnu, da de vil have styr p\u00e5 Danmark f\u00f8rst.<\/p>\n\n\n\n

Kendte iv\u00e6rks\u00e6ttere som investorer<\/h2>\n\n\n\n

Investorerne som Thomas og co. har f\u00e5et med ombord er ingen ringere end Martin Buch Thorborg, Nicolai Frisch og David Andersen. De har alle tre v\u00e6ret med til at skabe og s\u00e6lge regnskabsprogrammet Dinero og Martin og Nicolai st\u00e5r ogs\u00e5 bag mange succesfulde virksomheder s\u00e5som Jubii, Euroinvestor, Ageras, GoLearn<\/a>, Saxis<\/a>, Amino <\/a>og mange andre, faktisk ogs\u00e5 Capino.dk<\/a> som du befinder dig p\u00e5 lige nu.<\/p>\n\n\n\n

De tre serieiv\u00e6rks\u00e6ttere og investorer ser et stort potentiale i virksomheden:<\/p>\n\n\n\n

\u201cVi ser et k\u00e6mpe potentiale i at digitalisere den her proces og g\u00f8re det billigere og bedre for k\u00f8ber og s\u00e6lger. Deres Trustpilot taler sit eget klare sprog, de er allerede godt i gang\u201d siger Martin Buch Thorborg.<\/p>\n\n\n\n

Jeg sov bedre end i mange \u00e5r<\/h2>\n\n\n\n

Dreivers valgte at s\u00f8ge kapital via eksterne investorer, fordi de s\u00f8gte b\u00e5de midler til udvikling og kompetencer. De ville finde personer, der kunne udfordre deres tanker om firmaet. Thomas M\u00f8rk udtaler at forl\u00f8bet med at s\u00f8ge investor via Capino har v\u00e6ret enormt positivt og de har f\u00e5et alt det de \u00f8nskede ud af det.<\/p>\n\n\n\n

\u201cForl\u00f8bet var meget hurtigt og effektivt. Vi fik flere henvendelser men Martin, David og Nicolai havde dels pr\u00e6cis de kompetencer, som vi har brug for og var villige til at involvere sig i virksomheden og samtidig har det helt \u00e6rligt, v\u00e6ret en virkelig god oplevelse, at v\u00e6re sammen med dem. Det sidste finder vi ekstremt vigtigt, for det g\u00f8r det meget lettere at kalde en skovl for en skovl og finde l\u00f8sninger – ogs\u00e5 n\u00e5r der er udfordringer.\u201d fort\u00e6ller Thomas M\u00f8rk.<\/p>\n\n\n\n

Thomas fort\u00e6ller ogs\u00e5 om den lettelse det var da aftalen endelig var skrevet under \u201cDa aftalen var skrevet under gik jeg direkte hjem i seng og sov bedre end i mange \u00e5r. Vi er helt sikre p\u00e5, at vi har fundet det rigtige match – og det giver en virkelig god energi, b\u00e5de i Dreivers, men faktisk ogs\u00e5 privat. N\u00e5r der er \u201cro\u201d p\u00e5 virksomhedens fundament, har du ogs\u00e5 mere overskud p\u00e5 hjemmefronten.\u201c<\/p>\n\n\n\n

Vi her fra Capino \u00f8nsker Dreivers.com og deres nye investorer alt det bedste fremover!<\/p>\n","protected":false},"excerpt":{"rendered":"Dreivers blev startet fordi et familiemedlem solgte sin bil til en forhandler for 112.000 kroner og s\u00e5 den til salg hos forhandleren for 172.000 kroner ugen efter. 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